Our story

WILDER isn't just about hydration

It's about unlocking your potential. Built for those who demand more, WILDER delivers clean, science-backed hydration solutions to fuel performance, recovery, and well-being. Founded by two trailblazers, we're here to push the limits of what's possible.

"A product that truly understood and met the needs of high-performers. That's what was missing. So we built it."

Meet the founders

The people behind WILDER

The WILDER journey began when Ben and Michael, two seasoned entrepreneurs with a passion for wellness, realized that the world of hydration was missing something crucial: a product that truly understood and met the needs of high-performers.

Ben, Co-Founder of WILDER

Ben

Co-Founder

A seasoned entrepreneur with a passion for wellness and performance. Ben's vision for a better hydration product sparked the creation of WILDER — built on the belief that what you put in your body should work as hard as you do.

Michael, Co-Founder of WILDER

Michael

Co-Founder

With deep roots in the wellness industry, Michael brought the scientific rigour to WILDER's formulation. His commitment to clean, no-nonsense ingredients ensures every sachet delivers exactly what your body needs — nothing more, nothing less.

The formula

What makes WILDER different?

Beyond its clean composition and amazing flavors, WILDER is packed with essential hydration elements to keep your body performing at its peak. A sugar-free, no-nonsense hydration powder designed to help you push your limits.

Sodium

The primary electrolyte lost in sweat. Sodium regulates fluid balance, supports nerve function, and prevents cramping during intense activity.

Electrolyte

Magnesium

Critical for over 300 enzymatic reactions. Magnesium supports muscle recovery, reduces fatigue, and promotes restful sleep after hard training.

Recovery

Potassium

Works alongside sodium to maintain fluid balance and support heart and muscle function. Essential for sustained performance and proper hydration.

Performance

L-Theanine

A naturally occurring amino acid that promotes calm, focused energy without the jitters. The smart edge that separates WILDER from every other hydration brand.

Focus
Sugar-free Science-backed No artificial fillers Clean composition